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Wrycan bridges the gap between print & digital

We are a content engineering company.

We help content production and product development teams work together to deliver successful digital content products.

Recent News - June 14th 2018

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Wrycan content engineering client Wolters Kluwer Law and Business wins 2018 SIIA Best Emerging Instructional Technology Solution CODiE award. Read the SIIA award announcement.

Recent Post - Oct 14th 2018

Wrycan automates Redline production for NFPA

Perfectly paginated Redlined PDFs with the click of a button.
Read more about how Wrycan and DeltaXML accompished this and download the full casestudy on our blog.

What is content engineering?

Content engineering is an essential role, just like editorial,
design, software engineering or product development.

Content engineering is an essential role, just like editorial, design, software engineering or product development.

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Pillar3 4066ae3edf525a5e433ab38d3efdfa2a154dad29ad86ef0769964d599d3ba894

What does a content engineering role do?

Content engineering enables editorial teams to react quickly with less effort.

Content engineering focuses on a sustainable process so your content production teams can deliver any digital content format required by software development teams, vendors, and partners who want to build products with your content quickly.

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What if publishers don't use content engineering?

Publishers spend more time reacting to many needs.

Editorial teams respond to requirements from technical organizations and vendors whenever there is a new product that requires content. The product team informs the editorial team how they need content delivered. The editorial team sources, converts, proofs and QA’s the content and distributes it to the product team. This process repeats for each new product or use.

Pillar2 967393eceb10a03194104600ea79bb93a5694c41fce03ecbb4c595a913e9785a

What if publishers don't use content engineering?

Publishers spend more time reacting to many needs.

Editorial teams respond to requirements from technical organizations and vendors whenever there is a new product that requires content. The product team informs the editorial team how they need content delivered. The editorial team sources, converts, proofs and QA’s the content and distributes it to the product team. This process repeats for each new product or use.

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Pillar4 817adbb08d2621faf4932b3795b3448196fa29b490b6a0a9e3930019cd9b3d61

Why isn't this ideal?

The current process is labor intensive and unsustainable.

By repeating the content design, conversion, review, and QA each time there is a new product you are duplicating efforts, spending time and money over and over again.

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End the repetition! Let us show you how. Keep reading or reach out to chat.

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How does content engineering help publishers?

Content engineering focuses on the following:

  • A strategy to digitize your source content, focused on the value inherent in your original content and not the next product you need to support
  • A process to convert, proof and QA your source content, and to author new and/or additional content directly in a rich source XML format which is ready to be used in current and future products.
  • A platform to store your digital source that also allows users to enrich existing content as well as export content to end-user products and publish native format products like PDF, ePub, and HTML.

With a strategy, process and platform for creating and managing clean source content, generate content for any product, platform or vendor.

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Pillar5 fcf7915a42443d95d50b418c143e40004eea2f88f38f4c2b6085953d82612dcb

How does content engineering help publishers?

Content engineering focuses on the following:

  • A strategy to digitize your source content, focused on the value inherent in your original content and not the next product you need to support
  • A process to convert, proof and QA your source content, and to author new and/or additional content directly in a rich source XML format which is ready to be used in current and future products.
  • A platform to store your digital source that also allows users to enrich existing content as well as export content to end-user products and publish native format products like PDF, ePub, and HTML.

With a strategy, process and platform for creating and managing clean source content, generate content for any product, platform or vendor.

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Mail 5d0441f544b760ce40b8b9f45b20bbf8256013ebcdf79615348d48abf638aa83

Learn more about content engineering

Drop us a line to set up time for an informal discussion to learn more about how content engineering accelerates your business with a sustainable process.

Some of Our Customers

Wolters Kluwer
NFPA
Marathon
Luminex
Nature Education
Cambium Learning
Marathon Oil
Noesis
Envisn
Information Mapping
Pillar Data (acquired)
The College Board

How We Work

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Focused

We focus on companies that want to start, continue or improve their digital content initiatives. We have spent 15+ years helping customers with these initiatives and that is where we deliver the most value.

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Nimble

We are a lightweight and efficient organization. We designed our delivery model to be the same. We deliver while working around current initiatives and ever-changing requirements and content delivery schedules.

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Advocate for the Best Solution

We never never push a short-term fix when a better solution is available. We make sure the stakeholders understand how short-sighted fixes will affect the ability to meet everyone's long-term goals.

Interested in learning more?

We would love to hear from you and chat about your content and the products you want to produce. Use the contact form to get in touch. We will not share your contact information with anyone else. We look forward to chatting with you.

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